For agency principals buying overflow capacityOverflow build capacity delivered under the agency's own brand, inside its process and standards.
You hold the client relationship and the invoice; the specification, the build and the QA notes come back to you, and the client never has to meet a second supplier.
First step: Send the specification or the design files and the deadline you are working to.
Scope white-label work →
For founders with stalled or broken buildsAn honest technical read of a stalled or broken build: what exists, what is broken, and the smallest workable path forward.
The engagement starts by reading the code that exists and reporting what is salvageable, what has to be rewritten and what each option would take. Repairs are agreed after that inspection, not before it.
First step: Send repository access, or a description of what breaks and when it started.
Send a build to assess →
For DTC brand ownersShopify builds and rebuilds scoped against the store's actual catalog, theme and checkout path.
Collection architecture that follows how people shop, product templates that survive a growing range, and a checkout path that is exercised before changes go live.
First step: Send the store URL and the collections or launches that are hardest to merchandise.
Delivered example: the Kakebo Shop storefront.
Talk about a storefront →
For in-house marketing leadsPages structured to be fetched, parsed and quoted by answer engines and AI assistants, using what each platform documents.
One topic per paragraph, the answer before the elaboration, question-formed headings, and a documented review of what each search and answer tool is allowed to read.
First step: Send the domain and the questions you expect to be found for.
Discuss AI search optimization →
For in-house marketing leads and foundersCrawlable, canonical, consolidated pages — one URL per buying question, verified in the published output.
Crawl and index repair, then consolidation: deciding which page owns each buying question, mapping every retired URL in a single hop, and verifying each fix in the generated output rather than in a source file.
First step: Send the domain and whether Search Console and hosting access are available.
Read the technical SEO process →